St. Moritz – returning to its spa roots

Think of St. Moritz and the glamorous winter season immediately springs to mind – the excitement of the Cresta Run, the glitz of the racing season on the frozen lake and the elegance of Dior-clad ladies gently schussing down the slopes.  But the origins of the resort’s popularity actually lies in summer spa holidays.

St. Moritz first found fame thanks to its healing spas, dating back almost 3,500 years.  Then, in the 19th century, the resort became popular among the Brits, who made the long journey over the high mountain passes to spend the summer enjoying a little bit of R&R in the crisp, therapeutic mountain air and glorious sunshine.

It was only in 1864 that St. Moritz became a popular winter destination, too.  The then owner of the Kulm Hotel St. Moritz, Johannes Badrutt, initiated winter holidays to the resort by laying a bet with his last departing summer guests that the local weather would be so good even in December that they could sun themselves on the hotel’s terrace; if not, he would cover the cost of their vacation himself.  He won the bet and within two years, the hotel was fully booked with guests staying through the winter.

This year, however, the legendary Kulm Hotel St. Moritz will be returning to its roots with the launch of the CHF12 million (approx £8 million) Kulm Spa St. Moritz, covering 2,000 sq m.  From 14 December 2012, the Kulm Hotel St. Moritz will combine the two factors that have made the resort famous over the years – well-being and skiing.

Its location immediately sets the Kulm Spa St. Moritz apart, with its panoramic views over Lake St. Moritz and the Engadine Valley, which will now be enjoyed from an outdoor heated pool with water jet features, a 20m-indoor pool area, Jacuzzi pool, relaxation room, 13 treatment rooms including the private spa suite.

The majority of the spa treatments in the Kulm Spa St. Moritz will use organic products, some of them from the Alps.  For example, Alpienne lotions made from wild Alpine plants will be used for massages and NIANCE, the genuine Swiss premium anti-aging brand, will be applied during facials.

Similarly, the interior of the Kulm Spa St. Moritz will reflect its location, with walls clad in natural materials from the Engadine region, such as pale grey granite and larch and white spruce woods.  The end result will give guests the feeling of being at one with the Kulm Spa St. Moritz’s natural environment.

So now, even if you’re not a skiing fanatic, there’s another reason to go to St. Moritz, to simply relax, detox and regenerate…

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About HEADYcommunications

I'm Sue Heady, a former journalist, now working as a travel PR consultant, keen to connect with all travel media, whether writers, bloggers or broadcasters. Luxury hotels in Switzerland are a speciality, but I also have clients all over Europe and here in the UK.
This entry was posted in Kulm Hotel St Moritz, Leading Hotels of the World, St. Moritz, Switzerland and tagged , , , , , , , , , . Bookmark the permalink.

2 Responses to St. Moritz – returning to its spa roots

  1. Pingback: Here’s something to get the adrenaline pumping! | HEADYcommunications

  2. Pingback: World’s Top Pools to Poach After Skiing - Unofficialnetworks.com

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